The Author Shop is brought to you by Alexis Masters, author of The Giuliana Legacy: a novel
and President of Design By Alexis, in collaboration with several remarkable authors who moonlight as content developers, inbound marketers and savvy graphic artists and whom you will meet here in the blog from time to time.
Alexis launched her web design business in early 1997. In 1999, she pioneered the concept of online social networking, creating a now-defunct community website for authors and publisher, reviewers and readers. By 2001, her focus shifted to web development, with an emphasis on building ecommerce websites for interesting and innovative entrepreneurs and non-profit organizations like the San Francisco Writers Conference and the San Francisco Writers University.
But helping individual authors and aspiring authors find their way and build their readership via the web has always been her primary focus, and keeping up with the latest Web 2.0 trends and social media applications has become almost a full-time job. The power these new technologies provide to authors has reenergized her commitment to providing superb author websites. The Author Shop, her new "cottage business," is the culmination of over a decade of hard-won expertise combined with the freshest ideas driving the Web today.
In the current ultra-competitive publishing climate, every author should have the website they truly need and be ready to harness the full power of our rapidly transforming World Wide Web. Let Alexis be your personal guide to the ever-expanding opportunities that await you.
